Your Alternative Market – helping young people into work

Alternative Market 3

One of our award winning initiatives is trying to get more young unemployed people into work.

Our Alternative Market supports young people to start and develop their entrepreneurial ambitions through our local markets and is designed to give young people the necessary skills and experience needed in the world of work.

As part of a new programme – Your Alternative Market – are offering the opportunity for young people in our area needing work experience aged 16-24 to get involved in organising and running their very own retail business, together with other young people. ‘Budding Bransons’ will receive training and support helping them to transform an empty shop in Huddersfield town centre, into a business ready to open its doors over the May Spring Bank Holiday weekend.

Get advice from the experts

Some local and national businesses will be on hand and are excited to offer training as part of our programme which will see local young unemployed people gain invaluable knowledge of what it takes to run a business. The skills that they will gain in the weeks prior to their retail unit opening will range from how to advertise and market their business to the financing, merchandising and product design which are all essential when it comes to ‘running a shop’. They will also learn skills which all employers look for regardless of industry .

Those of you who get involved can sell what you want, be it handmade products, or things that you have personally chosen and customised. You may choose to offer hair and beauty treatments, or put on activities and you might even want to enhance shoppers’ experiences by adding live music, a fashion show or product demonstrations.

Watch Lauren, Jay and Max’s story



Our cabinet member Cllr Peter McBride, said:

Often young people are overlooked when it comes to business, but this shouldn’t be the case. The scheme run by the Alternative Market gives young people the opportunity to learn and develop entrepreneurial skills in a practical environment within a real business scenario. Not only will they get real life work experience and gain skills on the things that are essential to run a business, but there is a potential for them to earn money. Their hard work will also be recognised by the Council in the way of a Kirklees reference putting them in good stead for any future opportunities that may arise.”

Our initiative runs on mainly Thursday evenings from early March to the end of May.

Feeling inspired?

Why not register by emailing us at and attending the sign up session on Thursday 3 March, 4pm at Verve Bar, 3 Byram Street, Huddersfield, HD1 1BX

You can also find more information by ‘liking’ the Alternative Market Facebook page

– contact Lucy Bye on 01484 221000 or email

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